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NSU

Creative Services

The Public Relations, Marketing, and Creative Services’ (PR & Marketing) creative team provides design, writing, editing, and strategic counsel to tell the NSU brand story across all communications channels. The creative team uses communication tools such as photography, illustration, animation, video, design, visuals, and text to produce compelling projects and campaigns that drive the university’s mission forward. 

The creative team is responsible for the intake and assignment of all campus client project requests (other than Ariba orders). If your project involves anything beyond putting an accepted NSU logo on a promotional item, it will require creative direction and approval by the creative team. 

Some of the projects handled by the creative team include: 

  • advertisements
  • booklets
  • brochures
  • catalogs
  • digital graphics
  • direct-mail pieces
  • display signage
  • eNewsletters
  • flyers
  • forms
  • handbooks
  • invitations
  • logos
  • magazines
  • manuals
  • mass email
  • newsletters
  • postcards
  • posters
  • programs
  • web banner ads 

 

To order standardized print materials—NSU business cards, letterhead and envelopes—please use the Ariba catalog (available through SharkLink). You can also contact Printing and Publications for any questions regarding these items or related needs.

Videos

At this time, NSU does not offer in-house video production capabilities for promotional videos. Neither PR, Marketing, and Creative Services nor Printing and Publications have videographers, photographers or editors on staff. Such video projects require out-of-pocket funding from the originating unit and require a partnership with an authorized video/production partner freelancer or agency. PR/Marketing can help you assess your video projects and guide you in this process, but we do not accept video job requests in Robohead. 

If you are looking to produce a video for academic purposes, please contact Mark Schuknecht at marksc@nova.edu. For advertising and promotional videos, please contact your Marketing Strategy Account Lead. For Business, Education, and Law please contact Heather Holliday at heatherj@nova.edu. For all other colleges or divisions contact Kyle Fisher at kfisher@nova.edu until new staff are hired.

 

For questions about creating a new project or who your marketing strategist is, please contact communications@nova.edu.

 

Below is a list of estimated time frames for print and digital publications. 

Brochure: 6-8 weeks

Booklet: 6-8 weeks

Design Review: 6 days

Direct Mail: 6-8 weeks

Event Program: 6-8 weeks

Invitation: 6-8 weeks

Flyer: 4-6 weeks

Postcard: 4-6 weeks

Poster: 4-6 weeks

Print Ad: 4-6 weeks

Pull-up Banner: 4-6 weeks

Rack Card: 4-6 weeks

Printed Signage: 4-6 weeks

Promo Items: 4-6 weeks

Digital Graphic: 2-4 weeks depending on the scope, complexity, and functionality requested.

1. Go to nsu.robohead.com. If this is your first time, create an account using your email address and a custom password. 

 


Once you log in, you will see a job request form:

RHCreateProject.png

2. Complete the form.
Hovering over the question mark(s) will provide helpful tips. Here are a few more:
  • For Project Name, enter a short descriptive title (i.e. Transfer Student Brochure).
  • If you don’t see your unit listed in the dropdown menu for Client, simply select “other” for the time being.
  • Provide your Account Number to cover any potential charges. You will be notified in advance if charges will apply to your project, at which time you can elect to continue, or cancel.
  • Please reference the turnaround timeframe guidelines when entering a requested due date. Note that turnaround times may be adjusted according to the complexity and number of review/edits of your project. These adjustments will be communicated to you via RoboHead.
  • Provide as much information as possible.
    • The request form is the ONLY area where you can upload project documents. If you do not have them yet, please wait until you have them before submitting a request. Supporting documents can include a prior version for reference, word document with copy or a content outline, high resolution image(s), graphics, project specifications, etc. Click “Add File” to add any/all that will help us initiate and complete your project.
  • If you are not sure what to select for the project type selections, please don’t hesitate to contact Sharn Carrillo, art director, at skee@nova.edu.
3. Once all of the fields are complete, click the blue Submit button at the bottom of the page. To save a draft, click on the blue Save as Draft button, which will save your data, but WILL NOT send the job for approval. You can come back later to submit the job.
  • RoboHead automatically creates a unique job number. This is your reference number for the job and will appear on printed materials, if applicable. The number includes your project name, department, a numerical identifier and the 4-digit year [e.g. Transfer Student Brochure (UGA-0116-2020)]. This is one reason you do not need to include your unit/dept in the project name itself.

4. Become familiar with how Robohead can work for you. Once you log into nsu.robohead.com, use the left-hand navigation menu to get started. Click Active Requests to view the status of your submissions. Click Notes to view and send information about your project. Click the gear symbol to establish your notification preferences. Once you start receiving emails about a project, you will be able to follow the link within RoboHead to review drafts and submit feedback and comments. Any replies to these emails are also captured for easy reference within the system. Use the library to access helpful guides. See below for a sample screenshot of the RoboHead portal, navigation menu, and gear icon (far right):

 

ActiveRequestsScreenshot.png

 

Submit a Project

Robohead Training Tutorials

NSU’s brand site hosts important information on how to tell the NSU Florida story. There, you will find everything from logos, photography guidelines, and graphic elements to key messaging points, NSU’s Style Guide, presentation templates, and more.  

NSU Brand Site

 

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