Natalie Cheng serves as the advertising strategist and media buyer for NSU’s Division of Public Relations, Marketing, and Creative Services. In this role, she works closely with the cross-functional team members to support marketing initiatives, including planning, development, and implementation of all paid media and advertising strategies. In addition, Cheng aids in tracking and measuring the success of all campaigns.
Previously, Cheng has worked with agencies as a media planner; developing, implementing, and tracking media strategies for pharmaceutical, gaming, luxury retail, and travel corporations across the Americas and internationally.
Cheng holds a B.A. in Communications and Advertising from Barry University.