NSU 2014-2015 Undergraduate Catalog

411 Nova Southeastern University • Undergraduate Student Catalog • 2014–2015 COURSE DESCRIPTIONS MUSC 1800 Music Theory I (3 credits) A course designed to introduce the study of music theory beginning with rhythm and pitch and progressing through melody and harmony. MUSC 1810 Music Theory I Lab: Fundamentals of Music (1 credits) A one credit course designed to develop the ability to sing, identify, play, and dictate rhythms, diatonic melodies and diatonic harmonies. MUSC 1850 Music Theory II (3 credits) A course designed to examine harmonic structures including seventh and altered chords and modal scales. Prerequisite: MUSC 1800. MUSC 1860 Music Theory II Lab: Structural Elements of Music (1 credits) A one credit course designed to continue to develop students’ ability to sing, identify, and dictate rhythms, cadence patterns, diatonic melodies and diatonic harmonies. Prerequisite: MUSC 1810. MUSC 2401 Basic Applied Voice I (2 credits) Applied studio are lessons one-on-one sessions with student and instructor designed to address and correct faults, develop the ability to perform with appropriate musical style, and synthesize musical technique for aesthetic interpretation. Registration for this class requires a private applied lesson fee. Prerequisite: Permission of division director. MUSC 2402 Basic Applied Voice II (2 credits) Applied studio lessons are one-on-one sessions with student and instructor designed to address and correct faults, develop the ability to perform with appropriate musical style, and synthesize musical technique for aesthetic interpretation. Registration for this class requires a private applied lesson fee. Prerequisite: MUSC 2401. MUSC 2403 Basic Applied Voice III (2 credits) Applied studio lessons are on-on-one sessions with student and instructor designed to address and correct faults, develop the ability to perform with appropriate musical style, and synthesize musical technique for aesthetic interpretation. Registration for this class requires a private applied lesson fee. Prerequisite: MUSC 2402. MUSC 2404 Basic Applied Voice IV (2 credits) Applied studio lessons are one-on-one with student and instructor designed to address and correct faults, develop the ability to perform with appropriate musical style, and synthesize musical technique for aesthetic interpretation. Registration for this class requires a private applied lesson fee. Prerequisite: MUSC 2403. integrating the elements of advertising, sales promotion, public relations, direct marketing and other essentials of the marketing mix to support the overall marketing strategy. IMC allows marketers to effectively and efficiently reach prospects and retain customers with consistent brand messages in the context of fragmented media and increasing customer empowerment through the Internet. Emphasis will be placed on linking the fundamentals of segmentation, targeting, positioning, buyer behavior, and branding with planning, budgeting, and executing a comprehensive, integrated marketing communication program from message development through media selection. Prerequisite: MKT 3060. MKT 4700 Marketing Research (3 credits) This course outlines the fundamentals of research methodology and its application to the solution of marketing problems. Students are exposed to procedures and analytical tools for collection, analysis and interpretation of data for marketing decisions. Topics include: problem definition, research design, questionnaire construction, sampling, attitude scaling, statistical analysis, presentation and evaluation or research findings. A field research project may be included. Prerequisites: MKT 3060. MKT 4710 Marketing Strategy (3 credits) Examines marketing activities from the viewpoint of the marketing executives. Topics include strategic planning and policy formulations; the use of marketing research; test marketing of products; and inter-company coordination of pricing and promotion. Prerequisites: MKT 3060 and Senior-level standing. MUSC—Music MUSC 1200 Piano I (3 credits) A laboratory class designed to integrate aural and written theory through the development of keyboard proficiency. MUSC 1250 Piano II (3 credits) A laboratory class designed to further integrate aural and written theory through development of keyboard proficiency. Prerequisite: MUSIC 1200. MUSC 1300 Beginning Guitar Class (3 credits) A course designed to learn basic rhythmic patterns and scales, standard chord sequences and progressions from different styles for the developing electric or acoustic guitar player. MUSC 1500 Beginning Voice (3 credits) A performance-oriented course designed to introduce, develop and reinforce fundamental vocal skills and techniques.