194 Barry and Judy Silverman College of Pharmacy about quality improvement, performance measurement, and the transformation of the U.S. healthcare system to a valuebased system. Students will gain familiarity with the concepts of quality improvement, patient safety, and medication error prevention and how these concepts can be used in collaboration with patients, physicians, other health care professionals, administrators, and regulators. (32-0-2) PHRE 5305—Pharmacy Practice in Managed Care Students learn and apply managed care pharmacy practice theory to provide medication therapy management, patient education, and counseling and to offer provider recommendations to optimize patient outcomes. Professional and leadership skills are reinforced as students work in an interdisciplinary team developing problem-solving skills, effective communication strategies, and team collaboration. Students use telephonic and remote patient monitoring systems and electronic health record databases to perform drug utilization reviews, medication reconciliation, and transitions of care. (16-48-2) PHRE 5311—Pharmaceutical Marketing This course provides students with a working knowledge of analysis, planning, and control of marketing efforts crucial to roles as managers and leaders in the pharmacy profession. Students learn about marketing management, customer behavior, design and management of service processes, and customer loyalty and satisfaction. Students will think in concrete terms and apply marketing knowledge as they develop marketing strategies for a pharmacy product or service. (32-0-2) PHRE 5345—Pharmacists, Pharmaceuticals, and the Media This course will explore how various forms of media have portrayed pharmacists over the years. It will also investigate how pharmaceuticals and other drugs are reported by the press and are presented by the entertainment industry. Students will discuss the content of articles. The phenomena and occurrence of drug effects (drug-taking experiences) are examined, integrating information from both pharmaceutical and social sciences, to study how and why drugs are used. Historical and cross-cultural examples are employed in this dialogue on the nature and meaning of drug-taking experiences and their influence on drug-taking behaviors. Prerequisite: P3 Standing (32-0-2) PHRE 5353—Contemporary Topics in Pharmacy This course provides a broad spectrum of contemporary issues related to pharmacy practice, the pharmaceutical industry, thirdparty payment, and health policy. It aims to increase student awareness and understanding of the changes in pharmacy practice and their impact on the U.S. healthcare system. (32-0-2) PHRE 5389—Pharmacy Law of Puerto Rico This course covers the laws, regulations, and administrative orders that regulate the practice of the pharmacy profession; the occupation of a pharmacy technician; and the manufacture, distribution, and dispensing or dispatch of medications in Puerto Rico. Special emphasis will be given to the dispensing of controlled substances in accordance with applicable local and federal legislation. In addition, general aspects of professional law and ethics will be covered. (32-0-2) PHRE 5401—Current Topics in Sociobehavioral and Administrative Pharmacy Specialized topics dealing with current issues, procedures, and policies related to sociobehavioral pharmacy are covered in this course. ([16–48]-0-[1–3]) PHRE 5411—Current Topics in Pharmacy Practice This course discusses topics on current issues, procedures, and policies related to pharmacy practice. Topics can vary from semester to semester. (32-0-2) PHRE 5417—Veterinary Pharmacotherapy This course is structured to provide pharmacy students with the necessary knowledge to be able to confidently prepare and dispense animal prescriptions and offer counseling to pet owners regarding these medications. Common diseases that affect canines and felines (small animals) will be discussed, as well as current pharmacotherapeutic approaches. Similarities and differences between humans and animals related to specific disease states will be discussed. Pharmacotherapeutic approaches to be discussed include human-labeled medications that are used extra-label in animals, medications that have both human-labeled and veterinary-labeled formulations, and medications exclusively approved to treat medical conditions in animals. OTC product use in animals will also be presented to better prepare pharmacy students for those unexpected questions asked by pet owners. Other topics include specific regulations regarding medications in animals, compounding, preventatives, pet insurance, and alternative medicine approaches. (32-0-2) PHRE 5421—Modern Medicine This course aims to integrate various multidisciplinary domains of science and technology to address the development and translation of advanced multifunctional pharmaceuticals for targeted therapy of specific organs/tissues/cells in hard-totreat diseases. The course describes different types of smart, multifunctional drug delivery systems (DDSs) and drug delivery devices (DDDs) using various advanced nanobiomaterials. The course elaborates on the applications of nanoscale multimodal DDSs/DDDs in targeted therapy of detrimental diseases, such as solid tumors. It outlines cell-/tissue-specific targeted therapy and provides overviews on the applications of theranostics for simultaneous diagnosis and therapy. (32-0-2)
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