Goals and Objectives
Goals and objectives flow logically from the problem statement/needs assessment.
The goals define the long-range purposes of the project in broad terms and express the desired end results. Objectives, on the other hand, detail the specific, measurable, time-limited, and attainable activities that will occur to accomplish the goals. There are two types of objectives: process and outcome.
Process objectives are measures of production, describing the activities that make up the project, the time required to accomplish these activities, the volume of work to be performed, and the resources to be used. For example, to develop a "college survival" course for adult non-traditional off-campus students at identified project sites is considered a process objective. In contrast, outcome objectives are descriptions of the project's effect and define the change or improvement which occurs as a result of program activity. An example of an outcome objective is to increase retention of adult non-traditional off-campus students by 10% per year following the year of project implementation.