How to Succeed in the Business - of MedicineSteven Gorin “always wanted to be a doctor.” The son of cardiologist, Gorin wished to follow in his father’s footsteps. In fact, while in medical school, it was the advice of his father he followed, who said “do what makes you happy.”
In medical school, Gorin worked with Dr. Garcia, a spine surgeon in Aventura, where he found his true passion. Today, as an orthopedic surgeon at the Institute of Sports Medicine & Orthopaedics in Aventura, Florida, he specializes in 10 areas including hip surgery, knee surgery, and knee resurfacing.
After completing his undergraduate studies at Boston University, Gorin (D.O. ’00) came to Nova because of the integral approach osteopathic medicine gives to its patients. After finishing his training with Sports Medicine fellowship in Philadelphia at Pennsylvania Hospital, Gorin was ready to begin his practice. However, “I wasn’t prepared to become the businessperson I’d have to be. From renting space to finding the perfect location; I learned through trial by fire, everything you wouldn’t think you’d have to deal with as a doctor.”
Gorin discusses the ups and downs of the business of medicine. “Without a doubt, the most rewarding part of my job is seeing patients for their follow ups. Knowing that they are happy with their treatment, and seeing a smile on their face is extremely gratifying.” However, he says “there are challenges to maintaining low overhead while delivering superior quality. Also, it is very important as a surgeon to not get stuck with the “aggressive” side of medicine. You have to remember that you are a physician first, and then must determine if surgery is needed. “
Gorin offers words of wisdom for those just entering the profession or still in school. “When you are in residency, you don’t see the business side of medicine, where you have to start dealing with insurance and other “housekeeping” issues.” Gorin advocates: “when doctors see more patients, the volume of their workload increases; thus, the quality of care can decrease. Having an office practice is trial and error; you need to find what works best for you.”
Gorin’s other passion is his family, though one wonders how he might have time in his busy schedule. “I get up early, take the children to school, and have dinner with them every evening. If something is important to you, you have to make time in your life for it.”
Gorin’s plans for the future are to stay on the leading edge of orthopedic surgery. A solo practitioner, one day he hopes to open a practice with young, like-minded physicians. However, he still considers his father to be a source of inspiration in his life, counting him among his “greatest influences” that include family and his fellowship mentors. “They are who drive me at all times.”